March 27, 2023
2023-03-27T13:00:00
This is a two-afternoon course.
PER-343 Social Media Engagement Strategies
Monday, March 27, 2023
This eight-hour performance-level course is designed to provide participants with knowledge and skills using social media tools to engage individuals and volunteer organizations for assistance during an emergency.
This is a two-afternoon course.
- March 27, 2023 - 1:00 PM - 5:00 PM (Eastern Std Time)
- March 28, 2023 - 1:00 PM - 5:00 PM (Eastern Std Time)
This eight-hour performance-level course is designed to provide participants with knowledge and skills using social media tools to engage individuals and volunteer organizations for assistance during an emergency. Participants will learn about social media engagement techniques, individual and organizational roles in crisis communication, and Virtual Operations Support Teams (VOST).
The course will supplement and build upon NDPTC's existing FEMA-certified performance-level course entitled "Social Media for Natural Disaster Response and Recovery" (PER-304) by providing social media strategies for engaging the public during disaster events.
Course Modules
- Social Media Content Types and Considerations
- Strategies for Audience Engagement
- Measuring Outcomes
- Designing a Social Media Strategy for Your Agency